The AI production company where filmmakers craft AI.
Delirio AI is an AI production company that creates commercials, campaigns, key visuals and branded films with generative AI, directed by filmmakers. I’m Josep Gutiérrez, a filmmaker with 20 years of experience and co-founder of Delirio AI. We work for brands and advertising agencies, with real film and advertising directors, high-end VFX and the EU’s ethical AI standards.
AI production company · AI video production · AI advertising · AI commercials · AI filmmaking · AI directors · AI key visuals · Smart VFX · Ethical AI
AI films brands can air.
Generating a video is easy. Delivering a spot a brand can broadcast on TV, digital and social, with cinema quality, a consistent character from first frame to last and full legal peace of mind, is what an AI production company is for.
“Vendedores” × Borja Iglesias
Kodak Precise Next Lenses
AI & CGI Showreel 2026
AI Content Creator Workflow
Lee Kum Kee Premium Oyster Sauce
Hybrid production with a World Cup 2026 champion.
For Wallapop’s “Vendedores” campaign (September 2026), agency This is Odd brought in Delirio to recreate football star Borja Iglesias, World Cup 2026 champion, with AI. Delirio generated the first 21 seconds of the spot; from second 22, live action shot by Mucho Bambú takes over. A real celebrity, recognisable in every shot, with his outfit, his hands and his synced voice.
AI doesn’t always replace the shoot. Often it multiplies it: impossible shots, places that don’t exist, animatics, custom footage and AI stock.
Locked character
Identity, wardrobe and hand references feed every shot, so Borja is the same person from first frame to last.
One production canvas
Every reference, prompt and generation lives in a single canvas.
Lip-sync
A node workflow joins identity, wardrobe, dialogue and tone before video generation.
Delivery
Final 9:16 vertical master, built for social.
“Vendedores” × Borja Iglesias
AI Hybrid Production: Live Action + Generative AI
Not just an AI video generator.
A full AI production company.
Real cases, real brands
Campaigns on air for EssilorLuxottica, Raiffeisen Bank, Lee Kum Kee, Wallapop, Midea and more.
Top-tier AI directors
Directors from film and advertising who bring narrative, framing, rhythm and acting direction to AI.
Smart VFX
AI generation + traditional post: exact logos, readable labels, true brand colours. Herokid partnership.
Multilingual lip-sync
One spot, many languages, plus localised casting, spaces and packaging per market.
Hybrid with live action
AI and real footage in the same commercial, blended seamlessly.
EU AI Code signatory
Transparency, content provenance and certified best practices in every delivery.
Legal proof with VeriqX
Every piece documented, timestamped and signed. Commercial licences only.
Training & consulting
We teach agencies and brand teams to brief for AI and comply with EU transparency rules.
One image.
Every format.
Delirio’s KV artists create the main campaign image with AI and adapt it to every format, built from the same characters, references and art direction as the spot. Print and audiovisual speak the same language, and the brand saves a photo shoot.
Kodak InterAct lenses · AI key visual by Delirio
Directors from film and advertising.
Every brand gets its own style, not the generic look that keeps repeating in AI video.
Albert Montero
Founded his own production company at 22 and has directed spots for Ikea, Nike, Adidas, Bentley, L’Oréal and Ubisoft with BETC, Publicis, Havas, TBWA and Ogilvy. Screened at Sitges, awarded at Epica and Runway’s AI film contest. Creative director at Sauvage.tv (Pepsi, Gatorade, Under Armour). AI that doesn’t look like AI.
Deka Brothers
Ben and Julien Deka, French filmmakers based in LA. 2012 MTV VMA for Best Visual Effects (Skrillex). Videos for Gojira, Opeth, Carpenter Brut and Atlantic Records; ads for JBL, Cox and StockX. dekabrothers.com
Gami Orbegoso
“AI is the tool, but human passion is the engine.” Trained in acting in Barcelona’s performing-arts schools and in independent film, recognised at Slamdance. Meticulous about atmosphere, composition and visual storytelling.
Ignasi AO
Filmmaker and visual artist. Blends cinematic language, storytelling and visual experimentation in advertising, fashion and music pieces, exploring AI and VFX with an auteur’s eye. Years in traditional filmmaking shaped his own universe; AI let him make the leap to pieces with character: sometimes delicate, sometimes enigmatic, often brutal.
Pablo Rivera
Director working between AI and live action, with 15+ years in live-action commercials and brand storytelling, now extended into AI-led filmmaking. Influenced by fashion, sport and hype culture, he makes dynamic, emotional, visually fresh films that keep brands current, distinctive and creatively ambitious.
From optics to banking,
food, fitness and tech.
EssilorLuxottica, Raiffeisen Bank, Accenture
Kodak, Midea, Wallapop, Glovo, Lee Kum Kee, Nestea, Les Mills, Xreal
MSQ, This is Odd
A classic production process.
Without locations or shoot days.
Brief
Your idea, goals and markets.
Treatment
Director’s vision and look.
Storyboard / Animatic
AI animatics to approve early.
PPM
Pre-production meeting, as usual.
Masters & versions
Ready for TV, digital, social and OOH.
20s · 10s · 6s cutdowns | 16:9 · 9:16 · 1:1 | Multilingual lip-sync | Localised casting & packaging
Ready to air.
With proof of how it was made.
Signatory of the EU AI Act Code of Practice
Delirio has signed the EU Code of Practice on transparency of AI-generated content and is part of the European AI Office working group for an ethical, transparent rollout of AI.
Since 2 August 2026, Article 50 of the AI Act requires hyper-realistic content to be declared as artificial, with fines of up to €15 million or 3% of global turnover.
Every piece certified with VeriqX
Covers third-party copyright, rights assignments, misuse of faces, voices and biometric data, and proof of authorship. Commercial AI licences only.
AI production company, explained.
What does an AI production company do?
It creates commercials, campaigns and key visuals for brands and agencies with generative AI, instead of or alongside a live-action shoot. It keeps the classic process (brief, treatment, pre-production, post and delivery), while AI enables impossible shots, more versions and shorter timelines.
What is Delirio?
Delirio is a native AI production company founded in 2024. It produces AI commercials, campaigns, key visuals and branded content for advertisers and agencies, with film and advertising directors, KV artists and VFX.
Can AI be mixed with live action?
Yes. In the Wallapop spot, Delirio generated the first 21 seconds with AI and the rest was shot live, with a seamless transition.
Does Delirio work internationally?
Yes. Mostly for Europe and the UK, also the US, adapting campaigns to each country with multilingual lip-sync and localised casting, spaces and product.
How much does an AI commercial cost?
Like a live-action spot, it depends on length and number of shots, characters (and whether they must resemble a real person), finish level (pure AI, hybrid or Smart VFX) and versions. Budget shifts away from locations, sets and shoot days towards direction, creative iteration, VFX and legal certification. Share your brief and Delirio will prepare a tailored quote, plus a visual test when needed.
Is it legal to use AI in advertising?
Yes. The EU AI Act allows AI-generated content in advertising, but since 2 August 2026 hyper-realistic content must be declared as artificial. Commercial licences, respecting image and voice rights and certifying the process, as Delirio does with VeriqX, protect the brand.
Bring your brief to an AI production company.
Commercials, campaigns, key visuals and AI content, directed by filmmakers and delivered worldwide.